retail
The Retail category covers market trends, consumer spending, and industry shifts in the retail sector. It explores e-commerce growth, brick-and-mortar sales, supply chain challenges, and government policies, providing insights into investment trends, brand strategies, and evolving shopping behaviors.
Retail: CRC targets Vietnam expansion with new GO! stores and hypermarkets
Thai retail giant Central Retail Corporation (CRC) plans to invest 45–47 billion baht (US$1.25–1.31 billion) over the next three years under its “New Heights, Next Growth” strategy, with accelerated expansion in Vietnam a core pillar, The Bangkok Post has reported.
Consumer goods: Vietnam electric consumer products imports dip 2.67 percent in May
Vietnam’s imports of electric consumer products and parts thereof reached US$232.32 million in May 2025, according to figures released by Vietnam’s General Department of Customs. This represents a slight decrease of 2.67 percent compared to April, bringing the year-to-date (YTD) import value to US$1.25 billion.
Tax: New decree requires e-commerce platforms collect tax for Vietnam sellers
Decree 117/2025/NĐ-CP has officially been issued, introducing stricter tax compliance obligations for e-commerce platforms, including requiring platforms to collect tax on behalf of their Vietnamese sellers.
Retail: Vietnam social commerce market to hit US$5 billion in 2025, report
Vietnam’s social commerce market is projected to grow 25.4 percent in 2025, reaching US$5.00 billion, up from US$3.99 billion in 2024. Long-term, the sector is forecast to grow at a CAGR of 15.3 percent through 2030, hitting US$10.21 billion, according to a report from Research and Markets.
Vietnam Retail Sales Tracker: April Update [data set]
This retail sales in Vietnam tracker from the-shiv collects and organises key retail sales data from Vietnam. It is updated monthly as new information becomes available.
Consumer goods: Vietnam retail market projected to double by 2032
Vietnam’s retail sector is forecast to grow from US$180 billion in 2025 to US$350 billion by 2032, representing a compound annual growth rate of 8.5 percent, according to a report from HTF Market Intelligence.
Retail: Japan’s Aeon plans eightfold store expansion in Vietnam by 2030
Japan’s Aeon aims to expand from 12 to 100 general merchandise stores and super-supermarkets in Vietnam by 2030, Nikkei Asia has reported. It also plans to grow its network of smaller grocery stores to around 200 locations.
Retail: Mobile World confident of growth in Vietnam despite tariff headwinds
Vietnamese retail giant Mobile World Investment Corporation (MWG) expects to continue growing even if the market stagnates or retreats, chairman Nguyen Duc Tai told shareholders at the company’s 2025 AGM on Saturday, English language news site, The Investor has reported.
Beer: Vietnam’s Sabeco to double down on local market amid tariff risks
Sabeco will focus its strategy on the domestic Vietnamese market rather than export markets, CEO Lester Tan Teck Chuan told shareholders at the company’s 2025 annual general meeting. Exports currently account for just 1 percent of Sabeco’s revenue, and rising global risks, including potential U.S. reciprocal tariffs on aluminum, have reinforced the brewer’s domestic focus, English news site The Investor is reporting.
Cosmetics: Vietnam market set to reach US$2.8 billion by 2033: Report
Vietnam’s cosmetics market is undergoing a rapid transformation, with the market size projected to grow from US$1.7 billion in 2024 to US$2.8 billion by 2033, according to IMARC Group. The industry is expected to record a compound annual growth rate (CAGR) of 5.3% during 2025-2033.
Vietnam toys market to hit US$1 billion by 2033, driven by education, sustainability: Report
The Vietnam toys market reached US$570 million in 2024 and is forecast to grow to US$1 billion by 2033, posting a CAGR of 5.6%. The surge is underpinned by rising disposable income, a youthful demographic, and increasing interest in educational, interactive, and sustainable toys.
Vietnam’s motorbike output up 6.1 percent year-on-year in Q1
Vietnam’s motorbike production reached 237,500 units in March, down from 253,000 units in February, reflecting a 7.4 percent decline compared to March 2024. Despite the monthly drop, total output for the first quarter stood at 728,100 units, marking a 6.1 percent year-on-year increase, according to data from the General Statistics Office.
Vietnam’s TV output up 22.9 percent year-on-year in Q1
Vietnam produced 1,363,700 televisions in March, up from 1,304,700 units in February. Total TV output for the first quarter reached 3,989,500 units, rising 14.4 percent compared to March 2024 and 22.9 percent year-on-year, according to data from the General Statistics Office.
Vietnam’s imports of essential oils and cosmetics rise 31.76 percent in February 2025
Vietnam’s imports of essential oils, resinoids, perfumery, and cosmetic or toilet preparations grew by 31.76 percent month-on-month in February, reaching US$122.95 million, according to Vietnam’s General Department of Customs. This increase follows January’s total of US$93.32 million, bringing the year-to-date figure to US$216.29 million.
Household appliances and equipment prices in Vietnam rise in January
Household appliances and equipment prices in Vietnam increased by 0.31 percent in January, with household services seeing the largest rise at 1.73 percent, according to the Vietnam’s Consumer Price Index.
Vietnam’s imports of essential oils, cosmetics, and toiletries rise by 3.28 percent in December
Singapore remained the largest supplier, contributing US$33.81 million, though this marked a slight decline of 2.28 percent compared to November. South Korea recorded the highest growth, with imports rising by 28.95 percent to US$22.42 million. France and Italy also posted significant increases, with imports growing by 25.12 percent and 24.95 percent, respectively.
Vietnam’s cosmetics manufacturing sees mixed performance to November
Year-on-year, however, the sector recorded a decline of 6.06 percent in November 2024 compared to the same period in 2023. Despite this, the sector achieved a cumulative growth of 10.31 percent over the first 11 months of 2024 compared to the same period last year, showcasing its long-term resilience.
How to Open a Retail Store in Vietnam 2025: Consumer Trends, Setup & More
Opening a retail store in Vietnam for foreign firms, however, is not always easy. Not only are there a number of technical requirements that need to be met, but Vietnam has also developed its own retail store culture, putting its own twist on retail store shopping experiences…
Does Vietnam Have a Private Consumption Problem Too?
When reports of a private consumption problem in China surfaced, it made sense to wonder if Vietnam might be facing those same problems too. And indeed, whereas it’s fairly easy to assume that Vietnam’s booming economy might correlate to booming consumer consumption, the numbers paint a somewhat different picture…
Vietnam’s cosmetics imports remain steady in October
China was the leading supplier, contributing US$14.81 million in October, an increase of 12.56 percent month-on-month. Singapore followed with US$32.59 million, though it saw a decline of 3.16 percent. South Korea, another major supplier, recorded an increase of 6.53 percent, reaching US$14.87 million.
In today’s Vietnam news: Fuel prices cut, Double-digit growth target reinforced, New airport services delay approval requested, TikTok VN investment, Bybit in Vietnam, LG
In today’s Vietnam news: VN renews antidumping tariffs on Thai sugar, Power supply challenges continue, USTR tariffs forced labour, AMRO growth forecast downgrade, Foreign
In today’s Vietnam news: Fund outflows May, New HCMC airport trial operations to begin September, M&A HCMC 2026, Compensation for gas-to-electric bike switch Hanoi,
This is an interview with Chris Walker, a Vietnam Sourcing Expert with Vietnam Factory Tours how rising oil prices and the Middle East crisis are
This is an interview with John Gardner, CEO and Founding Partner, at Optimum Hospitality in Ho Chi Minh City. It covers fuel price impacts on:
This is an interview with Dr Nuno F. Ribeiro, Associate Professor, International Tourism & Hospitality Management at Copenhagen Business College, formerly of RMIT Vietnam. It