Vietnam welcomed 574,950 tourists from China in January, making up 27.8 percent of total international arrivals, according to Vietnam’s General Department of Tourism. This marks a 48.2 percent increase from December and a significant 137.4 percent rise year-on-year.
Of note, Chinese hotels in Vietnam have become increasingly popular, particularly in major tourist destinations such as Hanoi, Ho Chi Minh City, and Da Nang. As bilateral tourism between Vietnam and China continues to grow, Chinese hotel chains and investors have expanded their presence in the country, catering to the needs of Chinese tourists and the rising demand for international standard accommodations.
Several well-known Chinese hotel brands, including Jin Jiang International, which operates a number of hotels across Asia, have established properties in Vietnam. These hotels typically offer amenities tailored to Chinese tourists, including Chinese-language services, food options, and familiar hospitality standards. The rise of Chinese-owned hotels has been driven by increasing Chinese travel to Vietnam, with both leisure and business visitors seeking accommodations that cater to their preferences.
In addition to established hotel chains, a growing number of Chinese investors have been involved in the development of new hotels and resorts in key cities and coastal regions. This influx of Chinese investment in Vietnam’s hospitality sector reflects the broader trend of economic cooperation between the two countries and the growing importance of China as a source of international tourists.
As the tourism sector continues to rebound post-pandemic, the presence of Chinese hotels in Vietnam is expected to continue growing, further enhancing Vietnam’s appeal as a travel destination for Chinese nationals and strengthening the overall hospitality industry.
See also: How to Open a Hotel in Vietnam