Vietnam recorded 26,627 tourist arrivals from the United Kingdom in December, a decrease of 4,771 visitors compared to November, representing a month-on-month decline of 15.20 percent, according to Vietnam’s General Department of Tourism. Despite the drop, the figure for 2024 stood at 306,194 arrivals, reflecting a robust 20.8 percent increase compared to the previous year.
UK travellers are drawn to Vietnam’s rich cultural and historical experiences, including Hanoi’s Old Quarter, Hue’s Imperial City, and the picturesque Hoi An Ancient Town. Natural attractions like Halong Bay and Sapa, as well as the beaches of Phu Quoc and Da Nang, are also popular among British visitors. Culinary tourism, including Vietnam’s famed street food and cooking classes, remains a significant draw.
UK tourists typically plan long-haul trips to Vietnam, often combining cultural exploration with relaxation. Younger travellers increasingly explore off-the-beaten-path destinations, while families and older visitors prefer organised tours. Vietnam’s affordability and diverse attractions are key factors in its appeal.
Direct flights between London and Vietnam, operated by airlines like Vietnam Airlines and Bamboo Airways, as well as connecting flights through hubs such as Doha and Dubai, ensure accessibility for UK visitors. However, the December decline may be attributed to seasonal travel patterns and competition from other winter destinations.
With consistent promotional efforts and improved connectivity, Vietnam is expected to remain a top choice for British travellers, contributing steadily to the country’s tourism growth.
See also: Vietnam’s Tourism Industry