In February, the Americas accounted for 141,828 tourist arrivals, an increase of 3.80 percent from January, according to the latest data from Vietnam’s General Department of Tourism.
Canada accounted for 26,971 tourist arrivals in February, up 16.80 percent compared to January 2026.
A total of 8,876 tourists arrived from Other Americas in February, a decline of 11.20 percent from January 2026.
Tourist numbers from the USA totalled 105,981 in February, showing a rise of 2.30 percent compared to January 2026.
Vietnam tourism news
Recent developments in the tourism industry include:
Starbucks at the top of Fansipan
Starbucks has opened its highest coffeehouse in Asia at the Sun World Fansipan Legend tourism complex near Sa Pa in northern Vietnam.
The store is located 3,063 metres above sea level on Mount Fansipan, the highest peak in Vietnam. Read more→
Tourists from Asia in February
In February, Asia accounted for 1,609,363 tourist arrivals, a decrease of -10.80 percent from January, according to the latest data from Vietnam’s General Department of Tourism. Read more→
All tourist arrivals in February
In February, Vietnam recorded 2,228,372 tourist arrivals, a decrease of -9.20 percent from January, according to the latest data from Vietnam’s General Department of Tourism. Read more→
Impacts on outbound tourism: Iran conflict
Vietnamese travel companies have suspended tours to conflict-affected areas in the Middle East.
Airspace restrictions and security risks disrupted transit through hubs such as Dubai and Abu Dhabi, and Vietnam advised citizens not to travel to Israel and Iran. Read more→
See the latest Vietnam news headlines→
Listed tourism companies
Key tourism firms listed on the Vietnam stock exchange include:
Dong A Hotel Group Joint Stock Company (DAH)
Dong A Hotel Group Joint Stock Company (DAH) owns and operates hotels and resorts, providing hospitality and tourism services across Vietnam. (DAH)
In February, DAH shares moved from 3.34 to 3.49, a change of 0.15 (0.04 percent).
Foreign ownership was unchanged.
Development Investment Construction Corporation (DIG)
Development Investment Construction Corporation (DIG) develops residential, tourism, and urban infrastructure projects across Vietnam. (DIG)
In February, DIG shares moved from 16.20 to 14.95, a change of -1.25 (-0.08 percent).
Foreign ownership moved from 3,674,325.78 to 3,671,632.38, a change of -2,693.40 (0.00 percent).
Everland Group JSC (EVG)
Everland Group JSC (EVG) operates in real estate, tourism, and construction materials trading. (EVG)
In February, EVG shares moved from 7.82 to 7.18, a change of -0.64 (-0.08 percent).
Foreign ownership moved from 1,048,274.82 to 1,045,183.82, a change of -3,091.00 (0.00 percent).
First Real JSC (FIR)
First Real JSC (FIR) invests in and develops residential and tourism property projects in central Vietnam. (FIR)
In February, FIR shares moved from 7.16 to 6.21, a change of -0.95 (-0.13 percent).
Foreign ownership moved from 352,229.09 to 352,294.09, a change of 65.00 (0.00 percent).
Ba Ria – Vung Tau Housing Development JSC (HDC)
Ba Ria – Vung Tau Housing Development JSC (HDC) develops residential, commercial, and tourism property projects. (HDC)
In February, HDC shares moved from 21.70 to 20.90, a change of -0.80 (-0.04 percent).
Foreign ownership moved from 943,683.90 to 943,426.90, a change of -257.00 (0.00 percent).
Tay Ninh Cable Car JSC (TCT)
Tay Ninh Cable Car JSC (TCT) operates cable car systems and tourism services for Ba Den Mountain and nearby destinations. (TCT)
In February, TCT shares moved from 19.90 to 21.70, a change of 1.80 (0.09 percent).
Foreign ownership was unchanged.
Explore opening a trading account in Vietnam→
Vietnam’s tourism industry
Vietnam’s tourism industry is a key economic sector, driven by international arrivals and a large domestic travel market.
Key source markets include China, South Korea, and the United States, alongside growing interest from Europe and regional Southeast Asia.
Government policies, including visa reforms and infrastructure investment, support accessibility and development across major destinations.
The sector continues to diversify, with demand expanding across cultural, coastal, and nature-based tourism offerings.
Explore opening a hotel in Vietnam→
The data
TABLE: Vietnam tourist arrivals from the Americas, February 2026
| February | January | YTD | Feb / Jan | Feb 26 / 25 | |
| USA | 105,981 | 103,597 | 209,578 | 2.3 | 20.9 |
| Canada | 26,971 | 23,083 | 50,054 | 16.8 | 22.9 |
| Other Americas | 8,876 | 9,991 | 18,867 | -11.2 | 20.8 |
| Total | 141,828 | 136,671 | 278,499 | 3.8 | 21.3 |