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Tourism and hospitality: Vietnam March tourist arrivals from Asia top 2 million

Vietnam welcomed 2.05 million tourists from Asia in March 2025, up 8 percent from February, according to data from Vietnam’s General Department of Tourism data. For the first quarter, tourist arrivals from Asia reached 4.71 million, marking a 34 percent increase compared to the same period in 2024 and a significant boost for Vietnam’s tourism industry.

Country highlights:

  • China remained the top source market with 630,898 visitors in March, up 66 percent compared to the previous year.
  • South Korea saw a sharp month-on-month decline of 20 percent, with arrivals dropping to 374,989, though the year-to-date total remains steady.
  • Cambodia recorded the most dramatic growth, up 119 percent month-on-month and 165 percent year-on-year.
  • India, the Philippines, and Thailand also posted notable monthly gains.
  • In contrast, Other Asia and Malaysia saw steep month-on-month declines, down 41 percent and 37 percent, respectively.

Vietnam Asian tourist arrivals March, 2025

MarchYTDMoM03/25 v 03/24Q1/25 v Q1/24
Asia1,614,3604,712,9218.20%32.10%33.80%
China630,8981,586,59365.70%79.10%78.30%
Korea374,9891,260,131-19.90%-3.60%2.20%
Other Asia97,610388,604-41.40%38.70%79.40%
Cambodia91,845233,911119.10%165.20%105.60%
Taiwan112,215330,517-11.60%10.60%10.20%
Japan78,779226,1774.90%9.90%26.30%
India51,141143,35517.10%38.30%23.30%
Malaysia38,114141,100-36.50%-27.00%-1.80%
Thailand46,147124,12923.00%7.40%4.70%
Philippines31,67396,2545.60%86.10%95.10%
Singapore30,81382,48119.20%14.80%-0.70%
Indonesia12,87648,826-22.80%-16.10%6.90%
Laos17,26050,843-6.80%54.30%52.70%

See also: How to Open a Hotel in Vietnam

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