Vietnam’s Vingroup’s 68 Lawsuits: Unpacked

In early August, Vingroup released its Q2 Consolidated Financial Statements, which revealed a 21.03 percent jump in liabilities, bringing the total to VND 805 trillion or about US$31 billion — roughly 7 percent of Vietnam’s GDP.

Needless to say, this drew a lot of attention and sparked an avalanche of analysis and commentary across a broad range of social media platforms, with a lot of questions regarding the viability of the company moving forward.

This was nothing new. 

Vingroup’s financials are always a point of public discussion when they come around; however, this time there was a noticeable jump in interest — on YouTube Trends, for example, searches for Vingroup were the highest they had been all year in the week ended August 16, about two-and-a-half times their previous peak in June.

Graph of YouTube trends searches for Vietnam's Vingroup over the last twelve months.

Unhappy about the coverage, Vingroup decided to try and shut it down last week by announcing, in a press release on its website, that it would pursue legal action against 68 individuals and organisations it believed had been disseminating “false information”.

Incidentally, this saw YouTube searches reach a new high last week.

That aside, this is a highly unusual approach to image management, unlikely to be seen elsewhere in the world.

Subsequently, it will likely present some interesting insights into doing business both in Vietnam and with Vietnamese firms, and therefore warrants monitoring. 

With this in mind, this article backgrounds the situation, including the context and the claims, and considers what this might mean more broadly and what might happen next.

Who are the Vingroup 68?

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