Price: US$49.95 I Published: August 10, 2025 | Region: Vietnam | Pages: 64 | 🛒 Buy Now
Our Vietnam Cow’s Milk Market Report [2025] provides a unique look into this rapidly expanding sector of Vietnam’s consumer market.
Notably, our approach is different: while our reports are data-rich, we also try to focus on what it’s like on the ground, giving a more holistic view of the milk and milk products market and how the business environment actually works.
There is more to Vietnam’s economy than just GDP growth.
Vietnam’s GDP may be growing rapidly but that comes off a low-base and the spoils of that growth are not necessarily evenly spread.
In this context, we examine the capacity of local consumers to buy into the market looking at wage growth relative to milk costs and where that wage growth is concentrated.
An open market doesn’t necessarily mean an equal playing field.
Vietnam may be moving toward a more market-based economy, but its old command-economy habits and structures still exist.
About 40 percent of Vietnam’s biggest dairy producer, Vinamilk, is owned by the Vietnamese government.
It is not unheard of for the government to step in when enterprises in which it has a vested interest are in trouble through things like cheap loans or favourable policy.
Free trade does not always mean fair trade.
The practical realities of regulations, enforcement, and corruption risks can be challenging to navigate
Non-trade barriers like labelling requirements or a lack of proper certification, can stop shipments at Vietnam’s borders adding to the cost of doing business.
Opportunities abound but they can be tricky to access.
That is to say, it’s not just about identifying opportunities in a rapidly growing economy, but understanding how to access those opportunities and build a sustainable market presence. That is what we have endeavoured to do with this guide.