In December, Europe accounted for 313,851 tourist arrivals, a decrease of 4.9 percent from November, according to the latest data from Vietnam’s General Department of Tourism.
UK accounted for 30,768 tourist arrivals in December, down -15.80 percent compared to November.
A total of 27,574 tourists arrived from Germany in December, a decline of -20.00 percent from November.
In December, France sent 28,573 visitors, down -26.70 percent compared with November.
Arrivals from Spain reached 7,788 in December, falling -36.50 percent relative to November.
Tourist numbers from Russia totalled 96,874 in December, showing a rise of 6.30 percent versus November.
Vietnam tourism news
New Year holiday tourism
Vietnam served about 3.5 million tourists during the January 1–4, 2026 New Year holiday, with nationwide hotel occupancy averaging 51 percent, according to the Vietnam National Tourism Administration.
Ho Chi Minh City led with 1.24 million visitors and tourism revenue of VND 2.632 trillion, about US$99.9 million, while Hanoi welcomed 560,000 visitors, up 250 percent year on year.
Hung Yen international airport
Hung Yen province has proposed studying investment in an international airport after 2030 as part of its draft provincial master plan for the 2026–2030 period, with a vision to 2050.
Provincial authorities have also outlined more than 20 priority projects in transport, tourism, urban development and trade, and reiterated a target to become a centrally governed city by 2030.
Smoking in hotels
Exposure to second hand smoke in hotels across Vietnam fell by 14.6 per cent between 2020 and 2024, according to the 2024 Provincial Global Adult Tobacco Survey.
The results were highlighted at a ceremony in Hanoi on December 24 recognising outstanding smoke free hotels, organised by Van Hoa newspaper and the Vietnam Steering Committee on Smoking and Health.
Officials said hotels reduced exposure by enforcing smoking bans, installing no smoking signage, training staff and requiring employees to remind guests across shared spaces.
IFCs as tourism drivers
Vietnam’s international financial centres in Ho Chi Minh City and Da Nang are expected to reshape tourism by attracting business travellers, investors and high spending professionals, industry experts said.
Pham Hai Quynh, head of the Asia Tourism Development Institute, said the trend will boost business events, bleisure travel and after work tourism products such as dining, culture and city tours.
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Listed tourism companies
Publicly listed tourism industry stocks include:
Ben Thanh Trading and Service JSC
Ben Thanh Trading and Service JSC (BTT) trades consumer goods, operates retail outlets, and provides tourism and logistics services.
BTT closed at VND 36,350 on Tuesday down 0 percent with 0 shares traded, worth VND 0 million.
Foreign ownership in BTT is currently capped at 0.0 percent, with current foreign ownership sitting at 0.0 percent.
Dong A Hotel Group Joint Stock Company
Dong A Hotel Group Joint Stock Company (DAH) owns and operates hotels and resorts, providing hospitality and tourism services across Vietnam.
DAH closed at VND 3,650 on Tuesday down 0 percent with 991,000 shares traded, worth VND 361 million.
Foreign ownership in DAH is currently capped at 0.0 percent, with current foreign ownership sitting at 0.0 percent.
Development Investment Construction Corporation
Development Investment Construction Corporation (DIG) develops residential, tourism, and urban infrastructure projects across Vietnam.
DIG closed at VND 16,750 on Tuesday up 0.15 percent with 172,434,000 shares traded, worth VND 289,645 million.
Foreign ownership in DIG is currently capped at 60.4 percent, with current foreign ownership sitting at 4.2 percent.
Everland Group JSC
Everland Group JSC (EVG) operates in real estate, tourism, and construction materials trading.
EVG closed at VND 7,850 on Tuesday up 0.06 percent with 5,262,000 shares traded, worth VND 4,153 million.
Foreign ownership in EVG is currently capped at 49.0 percent, with current foreign ownership sitting at 0.4 percent.
First Real JSC
First Real JSC (FIR) invests in and develops residential and tourism property projects in central Vietnam.
FIR closed at VND 7,370 on Tuesday down 0.18 percent with 2,061,000 shares traded, worth VND 1,502 million.
Foreign ownership in FIR is currently capped at 50.0 percent, with current foreign ownership sitting at 0.2 percent.
Ba Ria – Vung Tau Housing Development JSC
Ba Ria – Vung Tau Housing Development JSC (HDC) develops residential, commercial, and tourism property projects.
HDC closed at VND 21,900 on Tuesday up 0.2 percent with 42,145,000 shares traded, worth VND 92,889 million.
Foreign ownership in HDC is currently capped at 54.9 percent, with current foreign ownership sitting at 3.6 percent.
Tay Ninh Cable Car JSC
Tay Ninh Cable Car JSC (TCT) operates cable car systems and tourism services for Ba Den Mountain and nearby destinations.
TCT closed at VND 19,900 on Tuesday up 0.4 percent with 12,000 shares traded, worth VND 23 million.
Foreign ownership in TCT is currently capped at 0.0 percent, with current foreign ownership sitting at 0.0 percent.
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