A different perspective on Vietnam’s economy and doing business in Vietnam. Make sure to  subscribe.

how to guides

cheat sheets


Vietnam e-commerce traders struggle to profit on Amazon: state media

Small businesses in Vietnam selling goods on Amazon are struggling to turn a profit, Vietnam News is reporting. It is suggested that this is because the overheads are too high, import requirements in target markets are difficult to overcome, and they can’t afford to do market research.

A recurring theme in the local media has been the challenges local firms face accessing markets overseas. More free trade agreements should, and does, mean greater market access in other parts of the world, however, in most developed markets quality requirements are much higher than they are in Vietnam. Whereas this does incentivise local producers to improve the quality of their products, improving the quality of their products comes at a financial cost. For example, more training and better equipment. Firms with limited access to capital, therefore, can find themselves limited in terms of shipping goods abroad and by extension limited in the benefits they receive from Vietnam’s many trade agreements.

Furthermore, it’s also not that common in Vietnam to conduct market research when entering a new market possibly on the back of a lack of competition under the former centralised economy system. Conversely, in developed markets market research is a cornerstone of the expansion plans of most firms and millions of dollars is being spent every year researching the Vietnam market. The point being, that there are disparities and inequalities between Vietnam and other member states of these agreements that should be monitored and may need to be addressed to ensure support of these agreements by the publics that they govern.

See also: How to Start an Import Business in Vietnam: Ultimate Guide 2024


get connected with an expert
contribute a guest post
send a letter to the editor
submit a press release

latest news

Vietnam-US Trade Tracker: May 2024 Update [data set]

The United States is the biggest buyer of Vietnam’s exports and together the two countries engage in over US$100 billion worth of trade each year. This tracker looks at what is imported from the US and exported to the US from Vietnam using the most recent data available.

Read More »

Proposal to increase foreign ownership limits in airlines in Vietnam rejected

The Vietnam airline industry has been struggling broadly as a result of government regulated ticket prices, increasing fuel costs, and a debt hangover from the COVID-19 pandemic when the industry more-or-less ground to a halt. Bamboo Airways, in particular, only took to the skies in 2019 the year before the pandemic broke out. It also started life as a subsidiary of FLC Group which has been heavily mired in controversy after its leader was arrested back in 2022. This saw the airline spun off but the new independent entity has never had much success and has repeatedly downsized its fleet and the number of routes it offers…

Read More »

Adidas, New Balance suppliers struggling to find workers in southern Vietnam

Some of the challenges raised in this article, with respect to hiring workers, is that workers have more job options other than factory work, workers no longer need to move to population centres with many manufacturing operations opening in tier two cities and provinces, and workers that moved back to their hometowns during the COVID-19 pandemic have still not returned on the back of the general uncertainty that the pandemic created.

Read More »

Korea’s Daewoo looking at making cars in Vietnam

Vietnam’s automotive industry is huge but dominated by motorcycles. That said, cars are becoming more popular with just shy of 5 million registered vehicles at the end of 2020. This does, however, represent just 5 percent of the population of 100 million people which means there is plenty of room for car sales to grow…

Read More »

Russian president could be in Vietnam next week: Reuters

Vietnam has remained cordially with Russia throughout the Ukraine War. The Southeast Asian nation is heavily dependent on Russia for its arms supplies but also has a strong bond with the country on account of their similar political pasts. This has seen Russian tourist arrivals grow by 80 percent in the first five months of this year over the first five months of 2023 and…

Read More »

advertising enquiry

submit a press release

Note that it will be marked as a press release/sponsored post.

guest post

We publish guest posts of 800 to 1000 words from experts who have something unique to say on topics relevant to our audience. 

get connected with an expert

letters to the editor

We review letters for quality and authority and generally only publish views that add to the discussion from experts in their field.